“Making is the universal infrastructure of creative production - be it technical or artistic scientific or cultural.” (Daniel Charny, 2011:7) This project is based on a previous assignment, Brief#6 – Influencers, and it has a really open brief. We were required to design, prototype and make any 3D object that fits these requirements. Materials, function, … Continue reading Ó Mãe, tenho Saudades // Design through Making
"In learning any art the important things to learn are, first, Principles, and second, Method. This is true of the art of producing ideas." (Young, 2003:12)" (…) An idea is nothing more nor less than a new combination of old elements. (2003:15)"(…) The capacity to bring old elements into new combinations depends largely on the … Continue reading A Technique for Producing Ideas // James Webb Young
Can graphic design save your life? Editors: Sarah Schrauwen | Lucienne Roberts | Rebecca Wright This book shows practical and tangible works where graphic design thrives and matters for society. With the main topic of Graphic Design & Health, this book is divided into 5 chapters that represent different areas: Persuasion, Education, Hospitalization, Medication, Contagion … Continue reading Can graphic design save your life?
Oh sh*t what now? : honest advice for new graphic designers Some notes from the book: [Portfolio] Be brutal, be honestDon't accept 'I don't like it'. Demand to know why.But instead of asking, 'do you like this?', try asking people, 'what is wrong with this?', 'what's at fault?', 'what would you do to improve this?'The … Continue reading Oh sh*t what now? // Craig Oldham
At the very first page of the book, Momentum is described as a philosophy "dedicated to giving you more information, inspiration and drive to enhance who you are, what you do and how you do it" (p.4). This book has 12 chapters that tell us about different aspects of the term "Brand Me". Functional Dimension … Continue reading Managing Brand Be : How to build your Personal Brand //
https://soundcloud.com/d-ad/make-break-episode-2-getting-the-most-out-of-your-first-job "For many people, landing their first job in the creative industry is an achievement enough, but in this podcast we explore how to make the most of it. D&AD New Blood Awards 2018 Winner, Adam Morton-Delaney, chats with designer Craig Oldham and Poke London’s Robyn Frost." Takes on this Impostor syndrome when you're a young creative working … Continue reading Make & Break Podcast // by D&AD and WPP