A Technique for Producing Ideas // James Webb Young

"In learning any art the important things to learn are, first, Principles, and second, Method. This is true of the art of producing ideas." (Young, 2003:12)" (…) An idea is nothing more nor less than a new combination of old elements. (2003:15)"(…) The capacity to bring old elements into new combinations depends largely on the … Continue reading A Technique for Producing Ideas // James Webb Young

Can graphic design save your life?

Can graphic design save your life? Editors: Sarah Schrauwen | Lucienne Roberts | Rebecca Wright This book shows practical and tangible works where graphic design thrives and matters for society. With the main topic of Graphic Design & Health, this book is divided into 5 chapters that represent different areas: Persuasion, Education, Hospitalization, Medication, Contagion … Continue reading Can graphic design save your life?

Managing Brand Be : How to build your Personal Brand //

At the very first page of the book, Momentum is described as a philosophy "dedicated to giving you more information, inspiration and drive to enhance who you are, what you do and how you do it" (p.4). This book has 12 chapters that tell us about different aspects of the term "Brand Me". Functional Dimension … Continue reading Managing Brand Be : How to build your Personal Brand //

Creative Research : the theory and practice of research for the creative industries // Hilary Collins

Defining the Research Problem What makes a good research topic? Interest / Focus / Available Knowledge / Data Availability / Career Goals With the perfect timing for where my major project is standing now researching and coming up with ideas, this first chapter starts with the beginnings of a research topic for a project. Firstly, … Continue reading Creative Research : the theory and practice of research for the creative industries // Hilary Collins

Visual research : an introduction to research methodologies in graphic design // I. Noble & R. Bestley

Why and How? — The role of research in Graphic Design "A broader interpretation could characterize it [design] as a process of analysis and synthesis." p.14 Deductive Design - Research that starts from the position of a general conclusion and then searches for data to support it. Empirical Research - Investigation into a field of … Continue reading Visual research : an introduction to research methodologies in graphic design // I. Noble & R. Bestley