Redesigning Research – Masterclass Workshop

On the 22nd of May at the D&AD Festival, I attended a Masterclass Workshop facilitated by Purva Sawant, Design Strategist at Unicef. Redesigning Research: from 200 pages to 1 had the objective of promoting collaborative work in order to drive creative solutions on a real-world social issue. The workshop started with a brief introduction of …

A Technique for Producing Ideas // James Webb Young

"In learning any art the important things to learn are, first, Principles, and second, Method. This is true of the art of producing ideas." (Young, 2003:12)" (…) An idea is nothing more nor less than a new combination of old elements. (2003:15)"(…) The capacity to bring old elements into new combinations depends largely on the …

Oh sh*t what now? // Craig Oldham

Oh sh*t what now? : honest advice for new graphic designers Some notes from the book: [Portfolio] Be brutal, be honestDon't accept 'I don't like it'. Demand to know why.But instead of asking, 'do you like this?', try asking people, 'what is wrong with this?', 'what's at fault?', 'what would you do to improve this?'The …

Managing Brand Be : How to build your Personal Brand //

At the very first page of the book, Momentum is described as a philosophy "dedicated to giving you more information, inspiration and drive to enhance who you are, what you do and how you do it" (p.4). This book has 12 chapters that tell us about different aspects of the term "Brand Me". Functional Dimension …

Make & Break Podcast // by D&AD and WPP

https://soundcloud.com/d-ad/make-break-episode-2-getting-the-most-out-of-your-first-job "For many people, landing their first job in the creative industry is an achievement enough, but in this podcast we explore how to make the most of it. D&AD New Blood Awards 2018 Winner, Adam Morton-Delaney, chats with designer Craig Oldham and Poke London’s Robyn Frost." Takes on this Impostor syndrome when you're a young creative working …

Personal Marketing Plan 2017

Back in my Erasmus days in Finland, I was asked to create my own Marketing Plan and Business Idea for a Marketing class. Now going through my old files, I found it and it is such an interesting tool to analyse and see where I am today in the plan I set for myself one …